neuroleadership

David Rock, Ph.D. coined the acronym SCARF which stands for Status, Certainty, Autonomy, Relatedness and Fairness. These are the five domains that influence us emotionally, much of the time as a threat. Leaders can mitigate the impact of SCARF threats by creating some SCARF rewards. Status Common status threats include not being able to influence work decisions, feeling one’s opinions or concerns are minimized, being a target of sarcasm or ridicule, and feeling disrespected. Leaders can work to diminish this threat through soliciting employee concerns and perspectives, active listening, demonstrating vulnerability (I’m having a hard time with this, too) and […]