Innovation is a core component of corporate strategy. There is a positive correlation between new products and market share. Creativity is the ability to produce original and valuable work, concepts or ideas. Innovation is the process of turning creative ideas into new products or services. The process includes selection, development and commercialization of those ideas. Pre-employment tests can include tests for creative potential. Companies can select people based on one’s creativity quotient. There are many ways to test creativity, including: Divergent thinking, or generating a lot of ideas and possible solutions Convergent thinking is selecting the best solution Assessing the […]